The Century City Feed-A-Family initiative has fed 1 271 families since it started three weeks ago.
A joint venture by the Century City Property Owners’ Association (CCPOA), Rabie Property Group and Century City Conference Centre and Hotel, the feeding scheme aims to feed the Joe Slovo community during the Covid-19 crisis.
The food is collected at the conference centre where the hampers worth R400 are made up.
Their first drop-off last month focused on Sinenjongo High School pupils living in Joe Slovo. Deliveries were made directly to pupils’ homes.
Last week, a further 750 food hampers were distributed among families in need.
Century City security, City traffic services and the South African Red Cross Society all helped with the drop-off.
“We are receiving fantastic support from the community leaders and other members of the community,” said Glyn Taylor, joint CEO of Century City Conference Centre and Hotel.
“Our biggest job behind the scenes, prior to even loading a vehicle for a delivery, is to make sure that the families who need the hampers are registered on the Department of Social Development’s database. This database ensures that we reach the correct people.
“Since the SA Red Cross delivers the hampers to each home, the addresses also need to be mapped out ahead of time.”
Councillor for Ward 4 Wandisile Ngeyi has been assisting the project by sourcing families in need of the food hampers.
“This is the biggest project in my ward. I want to thank those behind the project. Glyn Taylor has been pushing this project with a lot of energy. He is a passionate South African,” Mr Ngeyi said.
To find out how to make a contribution, go to centurycity.co.za or for general enquiries about the Century City Feed-A-Family initiative, email Liora Ment at liora.m@cc